Get ready to see loads of pink around the city this October as we come together to help create a future without breast cancer. In 2015, it is estimated that 25,000 women and 220 men in Canada will be diagnosed with breast cancer. Shocking numbers that we as a community, both patrons and corporations, are determined to conquer, including Ardene.
Ardene Cares and the Canadian Breast Cancer Foundation have teamed up with Mattel to create an exclusive Barbie collection. On October 7th, Ardene hosted a glamourous shopping event at their Place Montreal Trust flagship store to celebrate this iconic collaboration in support of an incredible cause. The collection includes a variety of styles such as sweaters, t-shirts, pajamas, and accessories, with sizes ranging from XS to XL and priced from $10.50 to $36.50.
In addition to shopping the Barbie collection, Ardene spoiled their shoppers with extras such as hairstyling, a doll-icious cocktail bar, small bites, a life size Barbie box, and a DJ spinning all night.
Ardene Cares‘ goal for this partnership is to offer customers a fun and attractive collection for Breast Cancer Awareness Month. At the end of October, Ardene Cares will donate 100% of the proceeds collected from the Barbie collection to the Canadian Breast Cancer Foundation. All of the exclusive Barbie pieces will be available in stores and online for a limited time only. Hurry, shopping never felt so good!
Photos courtesy of Montreall.com’s Jenn Ruvo @jennruvo.
